Honda Element to Return as an Affordable Hybrid Compact SUV in 2029: Report
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The Honda Element could finally be making a comeback. According to a new report from Automotive News, Honda is preparing to revive the popular Element nameplate as a hybrid compact SUV in 2029. If the report turns out to be accurate, the new model will sit between the Honda HR-V and Honda CR-V in the company’s SUV lineup.
Honda has not officially confirmed the plan, but the report has already generated excitement among Element fans who have been waiting years for the model to return.

Honda Element Could Return After Nearly Two Decades
Honda discontinued the original Element in 2011 after sales gradually declined. Even after production ended, the SUV continued to build a loyal fan base because of its practical design, spacious cabin, and distinctive boxy styling.
The original Element stood out from other compact SUVs. It was easy to load, offered excellent interior space, and appealed to buyers who wanted a practical vehicle for outdoor activities, camping, and everyday use.
Now, with demand growing for rugged looking compact SUVs, Honda appears ready to bring the Element back.
Honda Yet to Confirm the Report
Honda has not confirmed the return of the Element.
When asked about the report, a Honda spokesperson said the Element has maintained a cult following since it was discontinued in 2011 and that the company appreciates the continued enthusiasm. However, Honda also stated that it does not comment on future product plans.
That means buyers should treat the report as unofficial until Honda makes an announcement.
Expected Position in Honda's SUV Lineup
According to the report, the revived Honda Element will be positioned between the HR-V and the CR-V.
This would give Honda another compact SUV option aimed at buyers looking for something practical, affordable, and slightly more adventure focused.
Expected lineup position:
| Model | Segment |
|---|---|
| Honda HR-V | Subcompact SUV |
| Honda Element | Compact Hybrid SUV |
| Honda CR-V | Compact SUV |
Hybrid Powertrain Expected
The report says the new Honda Element will use a hybrid powertrain. Honda has been expanding its hybrid lineup in recent years, making this move logical as the company works toward greater electrification.
Technical specifications have not been revealed yet, but the hybrid setup is expected to balance fuel efficiency with everyday usability.
Production Could Begin in Ohio
Automotive News reports that Honda plans to build the new Element at its Ohio manufacturing facility.
The company reportedly expects to sell around 100,000 units during the first full year after launch, showing strong confidence in demand for the revived SUV.
Expected Price
Pricing has not been announced.
However, since the new Element is expected to slot between the HR-V and the CR-V, its starting price could land in the mid $30,000 range.
That would place it directly against several compact adventure style SUVs, including the Ford Bronco Sport.
Why Honda Is Bringing Back the Element
Buyer preferences have changed over the past few years. Many customers now prefer SUVs that combine everyday practicality with rugged styling and light off road capability.
Honda has already expanded its TrailSport lineup with models such as:
- Honda CR-V TrailSport
- Honda Passport TrailSport
- Honda Pilot TrailSport
- Honda Ridgeline
The Element would fit naturally into this growing family by offering a practical and affordable alternative with its own unique identity.
What We Know So Far
Here are the reported details at this stage:
- Expected launch in 2029
- Hybrid powertrain
- Positioned between the HR-V and CR-V
- Production planned in Ohio
- Estimated price in the mid $30,000 range
- Sales target of around 100,000 units during the first full year
- Honda has not officially confirmed the project
Final Thoughts
The Honda Element remains one of the brand’s most recognizable SUVs despite being discontinued more than a decade ago. Its boxy design, practical cabin, and loyal fan base have kept interest alive for years.
If the latest report proves accurate, the 2029 Honda Element could return as an affordable hybrid compact SUV that blends efficiency, practicality, and rugged styling. Until Honda officially confirms its future plans, though, buyers should view these details as early reports rather than confirmed specifications.
Sources and References
- Honda Official (U.S.): https://automobiles.honda.com/
Official Honda website with information on the company’s current SUV lineup, hybrid models, and future vehicle strategy. - Honda Newsroom (U.S.): https://hondanews.com/en-US/honda-automobiles
Official Honda media website featuring press releases, production updates, and company announcements. - Automotive News: https://www.autonews.com/
Industry-leading automotive publication that first reported the possible return of the Honda Element. - Car and Driver: https://www.caranddriver.com/news/a65166298/honda-element-return-report/
Covers the Automotive News report and includes Honda’s official response regarding the rumored Element revival. - Honda Manufacturing in Ohio: https://hondainamerica.com/manufacturing/ohio/
Official page about Honda’s Ohio manufacturing facilities, where the new Element is reportedly expected to be built. - Honda HR-V: https://automobiles.honda.com/hr-v
Official page for the Honda HR-V, useful for understanding where the new Element could fit in Honda’s lineup. - Honda CR-V: https://automobiles.honda.com/cr-v
Official page for the Honda CR-V, another key reference for the reported positioning of the upcoming Element. - Ford Bronco Sport: https://www.ford.com/suvs/bronco-sport/
Official Ford page for one of the Honda Element’s expected competitors in the compact adventure SUV segment.
Honda Element 2029 FAQs
Is Honda bringing back the Honda Element?
According to a report from Automotive News, Honda is preparing to revive the Honda Element as a hybrid compact SUV in 2029. However, Honda has not officially confirmed the report and says it does not comment on future product plans.
When could the new Honda Element launch?
The report suggests the new Honda Element could enter production and launch in 2029. Honda has not announced an official launch date.
Will the 2029 Honda Element be a hybrid?
Yes. The report says the revived Honda Element is expected to use a hybrid powertrain, although technical specifications have not yet been revealed.
Where will the new Honda Element be positioned in Honda's lineup?
The new Honda Element is expected to sit between the Honda HR-V and the Honda CR-V, giving buyers another affordable compact SUV option.
Why did Honda discontinue the original Element?
Honda ended production of the original Element in 2011 after sales declined. Even so, the SUV continued to enjoy a strong cult following because of its practical design, spacious interior, and distinctive boxy styling.
Where is the new Honda Element expected to be built?
According to the report, Honda plans to manufacture the new Element at its Ohio production facility in the United States.
How much could the 2029 Honda Element cost?
Pricing has not been announced, but the report suggests the new Honda Element could start in the mid $30,000 range, placing it between the HR-V and CR-V.
What vehicles will compete with the new Honda Element?
If it launches as reported, the Honda Element is expected to compete with compact adventure focused SUVs such as the Ford Bronco Sport and other similarly priced hybrid SUVs.
How many Honda Elements does the company expect to sell?
The report says Honda is targeting around 100,000 sales during the first full year after the new Element reaches the market.
Should buyers consider the Honda Element information confirmed?
No. Until Honda officially announces the vehicle, all currently available details should be treated as reports rather than confirmed specifications.









